Making ultra refined an

understatement

Making ultra refined an understatement

Coldheart Vodka Inc.

We had been tasked with creating a package design concept for a new vodka brand entering the market- Cold Heart. Aiming for a modern and luxurious approach for the bottle design, we used a combination of simple and straight fonts, coupled with complex fonts to establish a presence of luxury. In addition to this, we integrated a stamp on the bottle, which served as the key feature of the product itself, as it added an aesthetic touch to the product. This combination brings us to a clean and effective design, presenting the key characteristics of the product right onto the packaging itself. The commercial poster design was made to effectively advertise the product, as well as reach and engage consumers. Likewise, the product poster was created to not only showcase the bottles, but convey the meaning behind the product. This was done by using the bottle design as the center stage of the product poster, and adding a silhouette in the background which presented the intended style and gave off a sexual appeal.

Client: Cold heart Inc.

Package design/ logo/ concept branding

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